Marketingand PR
Attract new members and build strong communities with a specialist marketing team passionate about membership.
Through specialist in-house professionals, CJAM offers full marketing, PR, design and web management services. We plan, develop and implement campaigns which ensure your organisation meets its objectives — from e-newsletters and annual reviews to press, social and exhibition programmes.
What’s included
A full marketing, PR, design and web team — not a freelance roster
From branding and print through to a full suite of digital marketing services, we help ensure your association goes from strength to strength.
Marketing campaigns
Planned campaigns that recruit, retain and raise the profile of the organisation.
Advertising
Media selection, scheduling and buying, including digital and print.
Print and design
In-house design for journals, programmes, guides and campaign assets.
Web design and management
Sites built and looked after for membership organisations, with news as part of the service.
Social media marketing
Planning, content and community management across the channels that matter to members.
SEO
Search-led content and technical care so prospective members can find you.
Public relations
Press releases, media relations and issues support when the sector is watching.
Member newsletters
Regular e-newsletters for members and prospects, written, designed and sent.
How we work
A considered handover, then steady delivery
Our team of dedicated representatives liaises with your members and stakeholders throughout, so the transition is invisible to the people who matter most.
Discovery
We audit channels, audiences and the calendar of moments you already own.
Strategy
One communications plan so campaigns, publications and events reinforce each other.
Delivery
Design, copy, press, social and web updates run from the same in-house team.
Review
Reporting the Board can use — reach, engagement and membership impact, not vanity metrics.
Communications
Be seen where it matters, with a narrative members recognise
Our strategic marketing and PR services are delivered by marketers and communications professionals well versed in membership. We craft compelling narratives, execute targeted campaigns, and enhance your association’s visibility.
Services that work alongside this one
Talk to us about your profile
If campaigns, publications or press currently sit with several suppliers, we can show you what it looks like when one team owns the lot.