For Emma Dorward, great communication starts with a good story and a clear purpose.
As Marketing and Communications Director at TyreSafe, Emma brings her experience in journalism, marketing and PR to a role where creativity and impact go hand in hand. From developing campaigns and creating content to working with partners and planning events, Emma helps make sure TyreSafe’s road safety messages reach the audiences that matter.
Emma’s career has taken her across a range of sectors, building experience in digital marketing, brand strategy, communications and campaign management along the way. She particularly enjoys the variety of her role and knowing that her work can contribute to making a difference to road safety.
Outside of work, Emma is a keen runner and has taken on challenges including the London Marathon. She’s also an enthusiastic organiser, although, as she admits, her family may not always agree that this is a talent!
If she could instantly master one new skill, Emma would choose another language, giving her the chance to connect with more people and experience different cultures in a new way.
Emma’s creativity, curiosity and passion for purposeful communication make her a fantastic addition to the CJAM team.
