TyreSafe, the UK’s leading tyre safety charity, is proud to announce a new partnership with Tyre Reviews, the world’s premier source of independent tyre information. This collaboration seeks to further TyreSafe’s mission of increasing tyre safety awareness and education among road users, providing them with critical, unbiased insights on tyre safety, performance, and purchasing decisions.

Tyre Reviews is renowned for its detailed testing and consumer advice. Each year, it conducts comprehensive tests of summer, all-season, and winter tyres, and its dedicated online platform contains more than 4 billion miles of tyre reviews, covering over 3,000 different tyre patterns and housing data from over 400 expert tyre tests worldwide. With a thriving YouTube community boasting more than 250,000 subscribers, Tyre Reviews shares in-depth tyre tests and analysis, empowering consumers to make informed choices about what is more than a purchase, it is an investment in safety.

Through this partnership, Tyre Reviews has generously provided TyreSafe with the opportunity to share key tyre safety messages, including this year’s festive-themed ‘Keep Your Tyres in Good ‘Elf’ campaign, on the Tyre Reviews platform, demonstrating Tyre Reviews’ commitment to championing safety for all road users.

Jonathan Benson, Head of Tyre Reviews, said “Tyres are an integral part of vehicle safety, yet they often don’t receive the attention they deserve. Partnering with TyreSafe allows us to further promote our shared goal of empowering road users with essential tyre safety information and advice. Together, we can make a real impact by providing consumers with the knowledge they need to stay safe on the road.”

TyreSafe Chair, Stuart Lovatt, said “Our partnership with Tyre Reviews represents a powerful opportunity to broaden the reach and depth of our safety messages. Tyre Reviews’ trusted voice and vast reach among consumers will help amplify the critical importance of tyre safety and maintenance, across an active, and digitally savvy audience.”

For more information on the TyreSafe and Tyre Reviews partnership, as well as resources on tyre safety, please visit TyreSafe’s website