David Royston-Lee and Dr Sylvana Storey have recently published an updated third edition of their highly popular book, Brand You – a readable and practical guide to developing one’s personal brand (details below). In conversation with Rob Feltham, David and Sylvana provide the rationale for,…
In this episode you can hear an exclusive interview with Professor Peter Saville that ABP board members Richard Chataway and Gab Galassi conducted at last year’s ABP conference. Saville is the founder and chair of 10x Psychology Limited and is widely credited with establishing the modern UK industry of occupational psychology, having been previously listed amongst the UK’s leading entrepreneurs and co-founding the company SHL in his garage in 1977. SHL was later floated on the London Stock Exchange for £240 million. In the World Anthology of Psychology Saville is described as “one of the most influential psychologists of our time.”
The wide ranging discussion covers: the challenges of running a psychology business; personality assessment; the treatment of applicants and cheating; gamification in assessment and its merits; the use of social media data in the wake of the Cambridge Analytica scandal; issues around leadership and entrepreneurship; and, somewhat surprisingly, whether it’s ever worth asking people if they like flowers. We hope you enjoy!
Listen to “Episode 2: An Interview with Professor Peter Saville” on Spreaker.
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